The full form of PVR refers to Priya Village Roadshow. Known as PVR Ltd., the company is the largest and the most premium film exhibitor in India. It is the integrated film and retail brand which introduces the revolutionary concept of multiplexes in India in 1997, changing the total cinema watching experience through digital screens, high-class seating and innovative technologies.
This article contains the full form of PVR, its history, expansions, and achievements.
This company has its origin as Priya Cinema in Vasant Vihar in South Delhi. It was established by the father of present Chairman and Managing Director, Ajay Bijli in 1978. Later, Ajay Bijli made it a joint venture between Priya Exhibitors Private Limited and Village Roadshow Limited established in 1995.
Headquarter of the company is located in Gurgaon, India.
PVR Ltd. has several subsidiaries among which PVR Cinemas is its major subsidiary. It has other subsidiaries, named as PVR Pictures, PVR ICON, PVR Superplex, and PVR Leisure. PVR Pictures has been a gigantic distributor of non-studio/ independent international films in India since 2002. PVR Pictures has the highest box office shares of independent foreign-language films in the country and consistently releases around 30-40 films per year.
In the year 2012, the company acquired Cinemax and had taken over DT Cinemas in the year 2016 serving 76 million patrons annually. Currently, PVR operates a cinema chain of more than 745 Screens, 160 Properties located in 62+ Cities (21 states and 1 Union Territory) in India like Delhi, Mumbai, Chennai, Bengaluru, Indore, Ahmedabad, Chandigarh, Bhopal, Ujjain, Kolkata, Lucknow, etc.
PVR offers a vast collection of cinema formats. From displaying movies to documentaries, from Mainstream to Gold Class Cinemas, the company has made its audience access to exceptional technology like the IMAX, 4DX, and ECX (Enhanced Cinema Experience). PVR’s recently added P [XL] – India’s first premium extra-large homegrown big screen format for a pleasurable movie watching experience.
Tickets for these leisure activities can be booked by visiting the theatres or online.
Below is the listing of a few award s and achievements:
- ‘Big Cine Expo 2016’ for Top Multiplex Chain of the Year.
- ‘Asia Innovator of the Year’ at India Business Leader awards 2016 by CNBC TV-18.
- Ranked as India’s Next 500 biggest and best midsize companies 2016.
- CNBC’s Emerging India Awards 2013 and VC Circle Awards for Media and Entertainment Category in the same year.